The practice of Jordanian business to attain customer knowledge acquisition
Year of publication: |
2011
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Authors: | Talet, Amine Nehari ; Alhawari, Samer ; Mansour, Ebrahim ; Alryalat, Haroun |
Published in: |
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association. - Hershey, Pa. [u.a.] : IGI Publ., ISSN 1548-0666, ZDB-ID 2194123-3. - Vol. 7.2011, 2, p. 49-67
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Subject: | Jordanien | Jordan | Wissensmanagement | Knowledge management | Beziehungsmarketing | Relationship marketing | Wissenstransfer | Knowledge transfer |
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