The pursuit of splendour : a recipe of psychological motivations driving conspicuous luxury consumption
Year of publication: |
2024
|
---|---|
Authors: | Zhang, Xiaoyu ; Aw, Eugene Cheng-Xi ; Tan, Garry Wei-Han ; Ooi, Keng-Boon |
Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 52.2024, 5, p. 565-579
|
Subject: | Consumer behaviour | Attitude | Conspicuous consumption | Luxury brands | Luxury consumption | Psychological motivations | Konsumentenverhalten | Luxusgüter | Luxury goods | Nachfrageinterdependenz | Interdependent preferences | Motivation | Psychologie | Psychology | Markenimage | Brand image |
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