The question of value in social marketing : use of a quality-of-life theory to achieve long-term life satisfaction
By M. Joseph Sirgy; Michael Morris and A. Coskun Samli
| Year of publication: |
1985
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| Authors: | Sirgy, M. Joseph ; Morris, Michael ; Samli, A. Coskun |
| Published in: |
The American journal of economics and sociology. - Hoboken, NJ : Wiley, ISSN 0002-9246, ZDB-ID 2936-1. - Vol. 44.1985, 2, p. 215-228
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| Subject: | Wirtschaftsphilosophie | Sozialer Indikator | Absatzpolitik |
| Type of publication: | Article |
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| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002836636