The Relationship Between Attributes, Brand Preference and Choice: A Stochastic View
| Year of publication: |
1978-02
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|---|---|
| Authors: | Blin, Jean-Marie ; Dodson, Joe A. |
| Institutions: | Center for Mathematical Studies in Economics and Management Science (CMS-EMS), Kellogg Graduate School of Management |
| Extent: | application/pdf |
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| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | Number 319 |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10005588727