The relationships between risks perceived at the selective demand level and buying strategies during economically constrained conditions
by Mark Glenn Dunn
| Year of publication: |
1982
|
|---|---|
| Authors: | Dunn, Mark Glenn |
| Subject: | Konsumentenverhalten | Consumer behaviour | Markenartikel | Brand | Risiko | Risk | USA | United States |
| Extent: | XV, 274 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Univ. of Mississippi, Diss., 1982 |
| Notes: | Dunn, Mark Glenn Literaturverz. S. 246 - 257 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000687858