The role of internal marketing orientation and organisational citizenship behaviour on performance : testing the moderating role of business intelligence
Ali Sadeghzadeh, Reza Rostamzadeh
| Year of publication: |
2021
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|---|---|
| Authors: | Sadeghzadeh, Ali ; Rostamzadeh, Reza |
| Published in: |
International journal of business information systems : IJBIS. - [Olney, Bucks.] : Inderscience Enterprises, ISSN 1746-0980, ZDB-ID 2436031-4. - Vol. 37.2021, 4, p. 491-504
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| Subject: | business intelligence | organisational citizenship behaviour | OCB | internal marketing | organisational performance | construction company | Arbeitsverhalten | Work behaviour | Unternehmenserfolg | Firm performance | Betriebliches Informationssystem | Business intelligence system | Personalmarketing | HR marketing | Marketingmanagement | Marketing management | Intelligenz | Intelligence | Verhalten in Organisationen | Organizational behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBIS.2021.117002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012612764