The role of cognitive processes in healthy consumption food products : an eye-tracking technology study
Diana Escandon-Barbosa, Jairo Salas-Paramo, María Patricia López-Ramírez, Alexandra Pava-Cárdenas
| Year of publication: |
2025
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|---|---|
| Authors: | Escandon-Barbosa, Diana ; Salas-Paramo, Jairo ; López-Ramírez, María Patricia ; Pava-Cárdenas, Alexandra |
| Published in: |
Journal of marketing analytics : JMA. - Houndmills : Palgrave Macmillan, ISSN 2050-3326, ZDB-ID 2735891-4. - Vol. 13.2025, 1, p. 96-110
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| Subject: | Cognitive processes | Eye-tracking technology | Healthy consumption | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1057/s41270-023-00261-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015371493