The role of customer complaint management on switching intention and customer exit in fitness centers
Year of publication: |
2023
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Authors: | Campos, Pimenta, Marco Tulio ; Mesquita, José Marcos Carvalho de ; Shin, Hyunju ; Urdan, André Torres |
Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 44.2023, 1, p. 51-72
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Subject: | customer exit | failure severity | fitness center | Service recovery | switching intention | Beschwerdemanagement | Complaint management | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality |
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