The role of mega-sports event experience and host city experience in explaining enjoyment, city image, and behavioral intentions
Riadh Ladhari and Nizar Souiden
| Year of publication: |
2020
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|---|---|
| Authors: | Ladhari, Riadh ; Souiden, Nizar |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 37.2020, 4, p. 460-478
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| Subject: | destination image | host city enjoyment | host city experience | mega-sports event enjoyment | mega-sports event experience | Olympic Games | Sportveranstaltung | Sport event | Event-Marketing | Event marketing | Stadtmarketing | City marketing | Experiment | Destinationsmanagement | Destination management | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Stadtentwicklung | Urban development | Großveranstaltung | Big event |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2020.1783427 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012289350