The role of personal values and personality traits on intention to recommend a destination
Year of publication: |
2021
|
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Authors: | Japutra, Arnold ; Loureiro, Sandra Maria Correia ; Wang, Shasha |
Published in: |
Tourism analysis : an interdisciplinary tourism & hospitality journal. - [Elmsford, NY] : Cognizant Communication Corporation, ISSN 1943-3999, ZDB-ID 2267000-2. - Vol. 26.2021, 4, p. 349-361
|
Subject: | Prosocial values | Maturity values | Extraversion | Agreeableness | Word-of-mouth (WOM) | Soziale Werte | Social values | Virales Marketing | Viral marketing | Persönlichkeitsmerkmal | Personality trait | Persönlichkeitspsychologie | Personality psychology |
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