The Role of Spatial Demand on Outlet Location and Pricing
| Year of publication: |
2009
|
|---|---|
| Authors: | Duan, Jason A. ; Mela, Carl F. |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 46.2009, 2, p. 260-278
|