The role of user privacy concerns in shaping competition among platforms
Year of publication: |
September 2018
|
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Authors: | Gal-Or, Esther ; Gal-Or, Ronen ; Penmetsa, Nabita |
Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 29.2018, 3, p. 698-722
|
Subject: | user privacy | two-sided markets | behavioral targeting | market segmentation | vertical differentiation | Marktsegmentierung | Market segmentation | Datenschutz | Data protection | Konsumentenverhalten | Consumer behaviour | Netzwerkökonomik | Network economics | Marktstruktur | Market structure | Wettbewerb | Competition | Digitale Plattform | Digital platform | Theorie | Theory | Zielgruppe | Target group |
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