The roles of xinyong and guanxi in Chinese relationship marketing
| Year of publication: |
2005
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|---|---|
| Authors: | Leung, T.K.P. ; Lai, Kee-hung ; Chan, Ricky Y.K. ; Wong, Y.H. |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 39.2005, 5, p. 528-559
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