The Rudolph factor : finding the bright lights that drive innovation in your business
Cyndi Laurin; Craig Morningstar
| Year of publication: |
2009
|
|---|---|
| Authors: | Laurin, Cyndi ; Morningstar, Craig |
| Publisher: |
Hoboken, NJ : John Wiley & Sons |
| Subject: | Boeing Company | Innovation | Innovationsmanagement | Innovation management | Unternehmenskultur | Corporate culture | Führungsstil | Leadership style | Unternehmensverfassung | Corporate bylaws | Vergütungssystem | Compensation system | Luftfahrtindustrie | Aerospace industry | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXIV, 183 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references and index The prevailing style of business culture -- The Boeing Company and impetus for a cultural revolution -- Why Rudolph, you ask? -- Nurturing Rudolphs to maximize their creative contributions -- Building a Rudolph culture -- Leadership redefined -- Corporate constitution -- An alternative and aligned reward structure -- Epilogue: go forth and awaken the Rudolph within. 0906 |
| ISBN: | 978-0-470-45103-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003811868