The SAGE handbook of service-dominant logic
Year of publication: |
[2019] ; 1st ed
|
---|---|
Other Persons: | Vargo, Stephen L. (ed.) ; Lusch, Robert F. (ed.) ; Koskela-Huotari, Kaisa (ed.) |
Publisher: |
London : SAGE Publications |
Subject: | Service-Dominant Logic | Service-dominant logic | Absatz | Wertschöpfung | Strategisches Management |
Extent: | 1 Online-Ressource (xxxix, 760 Seiten) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-5264-5550-5 ; 9781526402837 ; 978-1-5264-0283-7 ; 978-1-5264-0283-7 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
-
The SAGE handbook of service-dominant logic
Vargo, Stephen L., (2019)
-
Averdung, Axel, (2014)
-
Thomas, Linn, (2014)
- More ...
-
The SAGE handbook of service-dominant logic
Vargo, Stephen L., (2019)
-
The SAGE handbook of service-dominant logic
Vargo, Stephen L., (2019)
-
Service, value networks and learning
Lusch, Robert F., (2010)
- More ...