The social network effect : the determinants of giving through social media
Year of publication: |
2014
|
---|---|
Authors: | Saxton, Gregory D. ; Wang, Lili |
Published in: |
Nonprofit and voluntary sector quarterly. - Thousand Oaks, Calif. : Sage, ISSN 0899-7640, ZDB-ID 1056982-0. - Vol. 43.2014, 5, p. 850-868
|
Subject: | charitable contributions | crowdfunding | donations | Facebook | fundraising | giving | Internet | small donors | social media | social networking sites | Social Web | Social web | Fundraising | Soziales Netzwerk | Social network | Crowdfunding | Online-Marketing | Internet marketing | Wohltätigkeit | Charity | Altruismus | Altruism |
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