The state of research methods in personal selling and sales management literature
Anthony K. Asare, Jing Yang, and Thomas G. Brashear Alejandro
| Year of publication: |
2012
|
|---|---|
| Authors: | Asare, Anthony K. ; Yang, Jing ; Brashear-Alejandro, Thomas |
| Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 32.2012, 4, p. 473-489
|
| Subject: | Marketing | Vertrieb | Physical distribution | Wissenschaftliche Methode | Scientific method | Betriebswirtschaftslehre | Business economics | Experiment | Bibliometrie | Bibliometrics | 1980-2008 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009680321