The strategic management of information technology in UAE hotels : an exploratory study of TQM, SCM, and CRM implementations
Abdelkader Daghfous; Reza Barkhi
Year of publication: |
2009
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Authors: | Daghfous, Abdelkader ; Barkhi, Reza |
Published in: |
Technovation : the international journal of technological innovation, entrepreneurship and technology management. - Amsterdam : Elsevier Scientific Publishing Co., ISSN 0166-4972, ZDB-ID 8386-0. - Vol. 29.2009, 9, p. 588-595
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Subject: | Beziehungsmarketing | Relationship marketing | Qualitätsmanagement | Quality management | Informationstechnik | Information technology | Hotellerie | Hotel industry | Vereinigte Arabische Emirate | United Arab Emirates | Strategisches Management | Strategic management | Lieferkette | Supply chain |
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