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Entrepreneurial marketing in creative art based businesses
Toghraee, Mohamad Taghi, (2018)
Sound sellers : musicians' strategies for marketing to industry gatekeepers
Sanders, Ariel, (2022)
Marketing orientation and activities in the arts-marketing context : introducing a visual artists' marketing trajectory model
Lehman, Kim, (2014)
The strategy of art
Reckhenrich, Jörg, (2008)
The fine art of success : how learning great art can create great business
Anderson, Jamie, (2011)
Made in heaven – produced on earth: creative leadership as art of projection
Reckhenrich, Jörg, (2011)