The "tourist in Romania" campaign - methods of calculation and allocation of advertising budgets
Mihai Papuc
| Year of publication: |
2010
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|---|---|
| Authors: | Papuc, Mihai |
| Published in: |
Romanian economic and business review. - Bucuresţi : Pro Universitaria, ISSN 1842-2497, ZDB-ID 26050122. - Vol. 5.2010, 2, p. 185-189
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| Type of publication: | Article |
|---|---|
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009957949