//-->
Competing institutional logics in the biopharmaceutical industry : the move away from the small molecules therapies model in the post-genomic era
Styhre, Alexander, (2011)
Risk communication and biotechnology : a discourse perspective
Leitch, Shirley, (2009)
Sensemaking, sense-censoring and strategic inaction : the discursive enactment of power and politics in a multinational corporation
Whittle, Andrea, (2016)
Multiplicity in corporate identity strategy
Leitch, Shirley, (1999)
Equity in corporate co‐branding : The case of adidas and the All Blacks
Motion, Judy, (2003)
Equity in corporate co-branding: The case of adidas and the All Blacks