The trust of electronic service quality in customer patronage willingness : the regulatory effect of adopting advanced technology
Year of publication: |
2024
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Authors: | Peng, Bo ; Yang, Jingshu |
Published in: |
IEEE transactions on engineering management : EM ; a publication of the IEEE Engineering Management Society. - New York, NY : IEEE, ISSN 1558-0040, ZDB-ID 2021741-9. - Vol. 71.2024, p. 3580-3598
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Subject: | Advanced technology | customer patronage | customer trust | electronic service quality (ESQ) | modulating effect | purchase intention | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
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