The UK Consumer Direct Insurance Industry: A Role Model for Relationship Management?
| Year of publication: |
1997
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|---|---|
| Authors: | Stone, Merlin ; Foss, Bryan ; Machtynger, Liz |
| Published in: |
Long range planning : LRP ; international journal of strategic management. - Oxford : Elsevier, ISSN 0024-6301, ZDB-ID 1609841. - Vol. 30.1997, 3, p. 353-363
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