The use of models in marketing timing decisions
Sidney W. Hess
| Year of publication: |
1967
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|---|---|
| Authors: | Hess, Sidney W. |
| Published in: |
Operations research. - Catonsville, MD : INFORMS, ISSN 0030-364X, ZDB-ID 123389-0. - Vol. 15.1967, 4, p. 720-737
|
| Subject: | Absatztheorie | Betriebswirtschaftliche Entscheidungen |
| Type of publication: | Article |
|---|---|
| Notes: | Presented at 12th Annual Marketing Conference, National Industrial Conference Board, October 30, 1964 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002760046