The use of public language in strategy : a multidisciplinary review and research agenda
He Gao (Arizona State University), Tieying Yu (Boston College), Albert A. Cannella Jr. (Arizona State University)
| Year of publication: |
January 2016
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|---|---|
| Authors: | Gao, He ; Yu, Tieying ; Cannella, Albert A. <Jr.> |
| Published in: |
Journal of management : JOM. - Thousand Oaks, Calif. : Sage Publ., ISSN 0149-2063, ZDB-ID 83220-0. - Vol. 42.2016, 1, p. 21-54
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| Subject: | language | competitor | stakeholder | impression management | signal | Stakeholder | Sprache | Language | Bibliometrie | Bibliometrics | Strategisches Management | Strategic management | Öffentlichkeitsarbeit | Public relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0149206315615675 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011430689