The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents
| Year of publication: |
2010
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|---|---|
| Authors: | Bradford, Kevin D. ; Desrochers, Debra M. |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 8680176. - Vol. 90.2010, 2, p. 141-154
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