The value co-creation journey : a longitudinal process unfolding in a network through collaboration
Year of publication: |
2022
|
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Authors: | Perna, Andrea ; O'Toole, Thomas ; Baraldi, Enrico ; Gregori, Gian Luca |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 37.2022, 13, p. 182-196
|
Subject: | Business relationships | Collaborations | Lighting | Network | Network resources | Roles | Technology co-creation journey | Value co-creation | Kundenintegration | Customer integration | Unternehmensnetzwerk | Business network | Betriebliche Wertschöpfung | Value creation | Unternehmenskooperation | Inter-firm cooperation | Lieferantenmanagement | Supplier relationship management | Soziales Netzwerk | Social network | Beziehungsmarketing | Relationship marketing | Innovationsmanagement | Innovation management |
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