The value of product attributes, brands and private labels : an analysis of frozen seafood in Germany
Julia Bronnmann and Frank Asche
| Year of publication: |
February 2016
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|---|---|
| Authors: | Bronnmann, Julia ; Asche, Frank |
| Published in: |
Journal of agricultural economics. - Oxford : Wiley-Blackwell, ISSN 0021-857X, ZDB-ID 410345-2. - Vol. 67.2016, 1, p. 231-244
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| Subject: | Ecolabel | hedonic pricing | MSC | price premia | private labels | scanner data | seafood | Deutschland | Germany | Hedonischer Preisindex | Hedonic price index | Konsumentenverhalten | Consumer behaviour | Handelsmarke | Store brand | Markenartikel | Brand | Fischereiprodukt | Fishery product | Umweltzeichen | Eco-label | Einzelhandelspreis | Retail price | Lebensmitteleinzelhandel | Food retailing | Markenführung | Brand management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/1477-9552.12138 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011657722