The varieties of consumption experience : comparing two typologies of emotion in consumer behavior
William J. Havlena ; Morris B. Holbrook
| Year of publication: |
1986
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|---|---|
| Authors: | Havlena, William J. |
| Other Persons: | Holbrook, Morris B. (contributor) |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 13.1986, 3, p. 394-404
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| Subject: | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001018887