The Village Voice - Communities of customers and prospects are creating new challenges and opportunities.
| Year of publication: |
2007
|
|---|---|
| Authors: | Hanssens, Dominique M. ; Taylor, Earl L. |
| Published in: |
Marketing management : a quarterly business management publication of the American Marketing Association. - Chicago, Ill : AMA, ISSN 1061-3846, ZDB-ID 12018028. - Vol. 16.2007, 2, p. 25-28
|