Theoretical development in ethical marketing decision making
O. C. Ferrell; Victoria L. Crittenden; Linda Ferrell; William F. Crittenden
| Year of publication: |
2013
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|---|---|
| Authors: | Ferrell, O. C. ; Crittenden, Victoria Lynn ; Ferrell, Linda ; Crittenden, William F. |
| Published in: |
AMS review : official publication of the Academy of Marketing Science. - New York : Springer, ISSN 1869-814X, ZDB-ID 2651955-0. - Vol. 3.2013, 2, p. 51-60
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| Subject: | marketing ethics | ethical decision making | normative marketing | descriptive marketing | Entscheidung | Decision | Unternehmensethik | Business ethics | Marketing | Ethik | Ethics | Marketingtheorie | Marketing theory | Entscheidungstheorie | Decision theory | Marketingmanagement | Marketing management | Wirtschaftsethik | Economic ethics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009760002