Theory of value co-creation : a systematic literature review
Year of publication: |
2014
|
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Authors: | Galvagno, Marco ; Dalli, Daniele |
Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 1216397-1. - Vol. 24.2014, 6, p. 643-683
|
Subject: | Value | Co-creation | Service-science | Co-citation analysis | Customer participation | Service dominant logic | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Bibliometrie | Bibliometrics | Service-Dominant Logic | Service-dominant logic | Kundenwert | Customer value | Werttheorie | Theory of value | Beziehungsmarketing | Relationship marketing |
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