Thirteen “must ask” questions about e‐learning products and services

Contends that effective e‐learning requires that the education content be written and delivered very differently than in the past. Proposes to cut through the complexity associated with adopting an e‐learning approach by highlighting 13 key questions that need to be asked in assessing the strengths, weaknesses, and applicability of different e‐learning offerings. Asserts that when properly answered, the 13 questions provide a solid basis for evaluating on‐line learning and education products, and for positioning a company’s approach to e‐learning with an eye on the future instead of the past. Includes definitions that illustrate how e‐learning products are evolving.