To be or not to be green: Exploring individualism and collectivism as antecedents of environmental behavior
Year of publication: |
2013
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Authors: | Cho, Yoon-Na ; Thyroff, Anastasia ; Rapert, Molly I. ; Park, Seong-Yeon ; Lee, Hyun Ju |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 8, p. 1052-1059
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