To buy or not to buy organic food : evaluating the moderating effect of gender using PLS-MGA
Reza Saleki, Farzana Quoquab, Jihad Mohammad
| Year of publication: |
2021
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|---|---|
| Authors: | Reza Saleki ; Farzana Quoquab ; Jihad Mohammad |
| Published in: |
International journal of business governance and ethics : IJBGE. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-802X, ZDB-ID 2193729-1. - Vol. 15.2021, 1, p. 106-127
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| Subject: | organic food | theory of planned behaviour | TPB | purchase behaviour | moral norm | gender | norm activation model | NAM | Malaysian consumers | Bio-Lebensmittel | Organic food | Konsumentenverhalten | Consumer behaviour | Geschlecht | Gender | Verbrauchereinstellung | Consumer attitudes | Malaysia | Soziale Norm | Social norm |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBGE.2021.112334 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012506742