To lease or to buy? : a structural model of a consumer's vehicle and contract choice decisions
Srabana Dasgupta, S. Siddarth, and Jorge Silva-Risso
| Year of publication: |
2007
|
|---|---|
| Authors: | Dasgupta, Srabana ; Siddarth, S. ; Silva-Risso, Jorge M. |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 44.2007, 3, p. 490-502
|
| Subject: | Leasing | Kauf | Purchase | Konsumentenverhalten | Consumer behaviour | Kfz-Gewerbe | Automotive services industry | Theorie | Theory | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003547876