To respond or not to respond? : the reviewer- and review content-related influencers on managerial response decision towards customer reviews
Year of publication: |
2023
|
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Authors: | Wu, Jiajun ; Ye, Jun ; Zhou, Kun ; Chen, Liwei |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 114.2023, p. 1-11
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Subject: | Customer Review | Managerial Response | Product Attribute | Topic Analysis | Konsumentenverhalten | Consumer behaviour | Führungskräfte | Managers |
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