To the desert and back : the story of one of the most dramatic business transformations on on record
[Philip H. Mirvis ....]
| Year of publication: |
c2003 ; 1st ed.
|
|---|---|
| Authors: | Mirvis, Philip H. ; Ayas, Karen ; Roth, George |
| Publisher: |
San Francisco, Calif. : Jossey-Bass |
| Subject: | Unilever NV <Rotterdam> | Organisatorischer Wandel | Organizational change | Krisenmanagement | Crisis management | Unternehmenserfolg | Firm performance | Ernährungsindustrie | Food industry | Niederlande | Netherlands | Unilever-Konzern | Restrukturierung | Multinationales Unternehmen |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] |
| Extent: | XIV, 257 S Ill., graph. Darst. 24cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie ; Fallstudie ; Case study |
| Language: | English |
| Notes: | Includes bibliographical references (p. 221-242) and index. - Formerly CIP : £18.95 |
| ISBN: | 0-7879-6677-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001782699