Total Strategy

Organizations take strategic direction decisions in four key areas: culture, policy, strategic plans and in the way they select and approach their markets. Presents an approach which allows managers to look simply and graphically at the complex interactions to guide them through the maze of options and decisions open to them towards an integrated solution.

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Year of publication:	1992
Authors:	Peters, John
Published in:	Management Decision. - MCB UP Ltd, ISSN 1758-6070, ZDB-ID 2023018-7. - Vol. 30.1992, 8
Publisher:	MCB UP Ltd
Subject:	Corporate culture \| Organizational design \| Strategic management \| Strategy

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Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/00251749210022159 [DOI]
Source:	Other ZBW resources

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