Tour guides as a supportive tool for the experiential image of Jordan's destination : a French tourists' perspective
Maher Odeh Falah Alshamaileh, Mohammad Abuhjeeleh, Ibrahim Harazneh and Hamzah Elrehail
| Year of publication: |
2022
|
|---|---|
| Authors: | Al-Shamaileh, Maher Odeh Falah ; Abuhjeeleh, Mohammad ; Harazneh, Ibrahim ; Elrehail, Hamzah |
| Published in: |
Journal for global business advancement : JGBA. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-9678, ZDB-ID 2439433-6. - Vol. 15.2022, 4, p. 488-504
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| Subject: | destination image | EI | experiential image | service recovery | tour guides | Destinationsmanagement | Destination management | Tourismusmarketing | Tourism marketing | Jordanien | Jordan | Frankreich | France | Markenimage | Brand image | Herkunftsbezeichnung | Designation of origin | Urlaubsverhalten | Holiday behaviour | Tourismusberufe | Tourism employees | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/JGBA.2022.130418 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014309023