Toward a measure of service convenience: multiple-item scale development and empirical test
| Year of publication: |
2008
|
|---|---|
| Authors: | Colwell, Scott R. ; Aung, May ; Kanetkar, Vinay ; Holden, Alison L. |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 22.2008, 2, p. 160-169
|