Toward a theoretical framework of collaborative destination marketing
Youcheng Wang and Zheng Xiang
| Year of publication: |
2007
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|---|---|
| Authors: | Wang, Youcheng ; Xiang, Zheng |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 46.2007, 1, p. 75-85
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| Subject: | Tourismusmarketing | Tourism marketing | Tourismusregion | Tourism destination | Kooperation | Cooperation | Unternehmensnetzwerk | Business network | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003566716