Towards a holistic customer value approach in managing public health care services : a developers' view
Hanna Komulainen, Satu Nätti, Saila Saraniemi, Pauliina Ulkuniemi
| Year of publication: |
2023
|
|---|---|
| Authors: | Komulainen, Hanna ; Nätti, Satu ; Saraniemi, Saila ; Ulkuniemi, Pauliina |
| Published in: |
International journal of public sector management. - Bingley : Emerald, ISSN 1758-6666, ZDB-ID 2032073-5. - Vol. 36.2023, 1, p. 46-63
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| Subject: | Customer value | Health care | Marketing | Public service logic | Public services | Kundenwert | Gesundheitswesen | Health care system | Öffentliche Dienstleistung | Gesundheitsversorgung | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Dienstleistungsmarketing | Services marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJPSM-03-2022-0080 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013545701