Traditional malls vs. factory outlets: comparing shopper typologies and implications for retail strategy
| Year of publication: |
2002
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|---|---|
| Authors: | Reynolds, Kristy E. ; Ganesh, Jaishankar ; Luckett, Michael |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 55.2002, 9, p. 687-696
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