Transforming health-care service through consumer co-creation : directions for service design
Year of publication: |
2024
|
---|---|
Authors: | Carlini, Joan ; Muir, Rachel ; McLaren-Kennedy, Annette ; Grealish, Laurie |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 38.2024, 3, p. 326-343
|
Subject: | Co-creation | Integrative literature review | Health services | Social value | Health consumer | Collaborative innovation | Consumer vulnerability | Kundenintegration | Customer integration | Konsumentenverhalten | Consumer behaviour | Gesundheitswesen | Health care system | Dienstleistungsinnovation | Service innovation | Gesundheitsversorgung | Health care | Dienstleistung | Services | Dienstleistungsmarketing | Services marketing | Service-Dominant Logic | Service-dominant logic |
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