Transforming from service providers to solution providers : implications for provider-customer relationships and customer-induced solution innovation
Year of publication: |
2017
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Authors: | Hoeber, Bjoern ; Schaarschmidt, Mario |
Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 55978-7. - Vol. 73.2017, 1/3, p. 65-90
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Subject: | solution selling | solution innovation | service innovation | absorptive capacity | customer-provider relationship | customer-induced innovation | Innovation | Beziehungsmarketing | Relationship marketing | Leistungsbündel | Bundling strategy | Innovationsmanagement | Innovation management | Lieferantenmanagement | Supplier relationship management | Absorption | Dienstleistungssektor | Service industry | Dienstleistungsinnovation | Service innovation |
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