Travel agents’ attitudes towards automation and the delivery of service

Presents an exploratory study on travel agents’ attitudes towards automation. Surveys 167 travel agents from both Canada and New Zealand. Shows that there are four distinct groups of agents whose attitudes towards automation differ quite substantially and that these attitudes are related not so much to current use of technology but more to perceived future usage.

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Year of publication:	2000
Authors:	Deng, Shengliang ; Lawson, Rob ; Moutinho, Luiz
Published in:	Asia Pacific Journal of Marketing and Logistics. - MCB UP Ltd, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 12.2000, 4, p. 60-72
Publisher:	MCB UP Ltd
Subject:	Travel agents \| Attitudes \| Automation \| New Zealand \| Canada

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Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/13555850010764677 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014674502