Traveling alone, reviewing differently : identifying distinctive hotel evaluation behaviors of solo travelers
Jaehee Gim, Sung in Kim, Soona Park and Heewon Kim
| Year of publication: |
2025
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| Authors: | Gim, Jaehee ; Kim, Sung In ; Park, Soona ; Kim, Heewon |
| Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 42.2025, 1, p. 100-117
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| Subject: | hotel ratings | multilevel modeling | online review | Solo travelers | TripAdvisor | Hotellerie | Hotel industry | Urlaubsverhalten | Holiday behaviour | Virales Marketing | Viral marketing | Tourismus | Tourism | Bewertung | Evaluation | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2024.2425103 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015183155