Trust and relational commitment in corporate crise : the effects of crisis communicative strategy and form of crisis response
Yi-Hui Huang
| Year of publication: |
2008
|
|---|---|
| Authors: | Huang, Yi-Hui |
| Published in: |
Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication. - Hillsdale, NJ [u.a.] : Erlbaum, ISSN 1062-726X, ZDB-ID 1123202-X. - Vol. 20.2008, 3, p. 297-327
|
| Subject: | Krisenmanagement | Crisis management | Strategisches Management | Strategic management | Öffentlichkeitsarbeit | Public relations | Vertrauen | Confidence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003732065