Trust as a means of social communication to advance diffusion of information and innovation
Günter Hofbauer, Jan Pyka
| Year of publication: |
2015
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|---|---|
| Authors: | Hofbauer, Günter ; Pyka, Jan |
| Published in: |
Herausforderungen, Forschung und Perspektiven. - Berlin : Uni-edition, ZDB-ID 2787759-0. - 2015, p. 19-26
|
| Subject: | Vertrauen | Confidence | Innovationsdiffusion | Innovation diffusion | Innovation | Kommunikation | Communication | Theorie | Theory | Informationsverbreitung | Information dissemination | Interne Kommunikation | Internal communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011919884